Using Adwords to Boost Your Joomla SEO
Once you get a good idea of what kind of keywords you should try out for your Joomla website, you’ll want a reliable SEO tool that will help you analyze the viability of these keywords. Perhaps one of the best options available is Google Adwords. The good thing about this tool is that even entry level website owners can learn how to make the most out of these, with a little help from an SEO tutorial or two.
Much like other SEO plugins and tools, you’ll start off by inputting in a search box the keywords you want to look into. That alone will give you information on how frequently used these keywords are and how they compare to others in a table.
But to effectively analyze keywords, you’ll need to know how to use filters. For one thing, you can filter the keyword results by location, by the range of searches, and the match types. In match types, you’ll get to choose between:
- Broad matching, which yields individual words in the search box;
- Exact matching, which will search for everything in the search box; and
- Key Phrase matching
Once set, the filtered results will show you global and local monthly searches on the keywords as well as the level of competition on each of them. More importantly, the SEO tool will give ideas on what keywords could be used – they’re usually variations of the keywords you gave for the search. The ideas will give you a better understanding of what keywords will help you boost your Joomla SEO.